We create WOW! in everything we do.
From inspiration to motivation to celebration
Team Members
Years of Experience
World Wide Projects
Annual Revenue
Happy Customers
More than 20 years ago, Tariq Farid was a young entrepreneur with a small but thriving flower business in Hamden, Connecticut. Working among all those beautiful blooms, Tariq had a fresh idea for another kind of gift delivery, and Edible Arrangements was born.
Fast forward a couple of decades and Edible Brands® is now a portfolio of innovative brands that, together, create a unique and powerful ecosystem designed to provide exponential value to our customers, employees, franchisees, and investors. If you’re as passionate as we are about innovative, WOW-worthy products and business opportunities, we invite you to join us as we continue to forge new paths towards success.
Edible Brands® has been delivering healthy and happy experiences since 1999. Here are the values that guide us:
Conviction
We have a genuine passion for bringing more health, happiness, and joy to our world. We love what we do and it shows.
Commitment
We’re committed to the relentless pursuit of excellence. It’s this attitude that drives our success.
Contribution
It’s important that we are contributing members of the communities we reside in. Actions speak louder than words.
Creativity
We are driven to forge new paths that will create big wins for us and our consumers. No risk, no reward.
Change
We never want to be complacent. We embrace change in order to stay ahead of what consumers want. Good is not good enough!